PECO Energy For the Future

Role: Art direction, concept
Team: Zach Thornbury (creative partner/CW), Patrick Hardy (CCO), Matt Pittroff (director)

Today’s energy needs are drastically different than those of ten years ago. Or, even last year. Understanding this, PECO is constantly at work, creating new technologies to keep up with tomorrow’s demands. Our campaign illustrated how the energy company enhances everyday moments whether we realize it or not.